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Straighten Up

Keratin based straightening complex for long-lasting super straight hair.

How it works

A unique Keratin based straightening complex that works with styling irons to lock in longer lasting straightness, protecting against thermal damage whilst retaining the hair’s natural oils and moisture. Completely cruelty-free.

How to apply

Spray evenly over damp hair section by section avoiding the root area. Comb through. For best results, blow dry hair with a large barrel brush. Finish by using straightening irons in sections to lock in the effects. Lasts up to 3 days or until your next shampoo.

Suited to

Suitable for all hair types.